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Animal shelter volunteer in blue shirt with a white apron on petting a smiling, brown Akita dog.

DOG BY dOG, FEATURES. "ONE TO mANY" KNOWLEDGE-BASED MEDIA,  FOR THE HUMANS.

Nothing changes, if nothing changes...

Dallas Love Bugs started innocently - with an instagram to share animals I was snapping photos of while volunteering at Dallas Animal Services.

In the years since, based on my experience volunteering and fostering, plus knowledge and insight gained as I have built relationships within the animal rescue community - a gap of information and connection became clear.

Dogs have basic needs and behavior much of the general public is unaware of. People do not understand the enormity of the overpopulation issue or its causes.

Shelters can barely keep up with the always-full kennels. Rescues are busy rescuing. The huge, legacy animal advocacy institutions have become whitewashed with general focus ("help the animals").

Basic bridges of specific public awareness and education are missing.

The opportunity to adjust our cultural knowledge and behavior, effecting impactful change is colossal.

Let's Make It Better, Together.

A brown, brindle, pittie mix dog smiling really big with tongue hanging out while he is pet on the side of face
2023
Grow to 10k instagram followers +subscriptions; 1-2 million reach per month; Presence on 5 x Platforms; Planning; Design; New website; Brand partnerships
Animal shelter volunteer Stephanie M. Casey kneeling down with a white-faced, brown pittie mix dog who is smiling
2024
Continued monetizing for larger reach, faster growth; Messaging merch and GIFs; Tutorial media for fosters, adopters, rescues, shelters
A woman with long hair looking at a german shepherd dog, they are smiling at each other
2025
All platforms equally fed, engaged; PR; Public-display messaging media and appearances (billboard, radio, podcasts, tv, collabs with other influencers, celebs, etc)
A beautiful white dog with brindle spotting smiling. The dog has a heart shaped black nose and bright blue eyes.
...2028
Expanded business efforts; Impact felt via bits of data shift in population, euthanasia rates, awareness, and action locally, regionally; And then...
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A white fluffy dog with a light blue bandana on smiling really big looking up at the cameraA small, German shepherd type of dog smiling in the animal shelter play yardA smiling pittie mix dog who is white with brindle patches over both eyes and brindle earsA black and white pittie mix dog with orange gold eyes, sitting on grass, looking up at the cameraDallas Animal Services volunteer, Stephane, in a black beanie and blue volunteer sweatshirt cuddling with a brown pittie mix dog named ShannonA brown dog with floppy ears and a blue bandana on smiling up at the camera, standing on green grass at Dallas Animal Services
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